Automobili Lamborghini’s 60th anniversary celebration goes virtual

For Automobili Lamborghini, 2023 was the year of the 60th anniversary celebration. An array of events were organized for the occasion that allowed Lamborghini fans and customers to gather in different times and places around the world for unique and unrepeatable experiences driving some of the most iconic cars from the House of Sant’Agata Bolognese.

Lamborghini’s 60th anniversary

Following a whole year of in-person celebrations, the festivities have also moved into the virtual world to engage the many followers who interact with Lamborghini daily on the various platforms. The House of Sant’Agata Bolognese therefore decided this time to directly engage the fanbase of its social media channels; Instagram, Facebook, TikTok, YouTube, LinkedIn, Discord, Weibo and WeChat.

Lamborghini’s 60th anniversary

Tosan Aduayi is a motoring enthusiast and writes from Mansfield, Texas – [email protected]

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